The best Kochava alternatives for a small or mid-size app in 2026 are Linkrunner, Tenjin, Airbridge, Singular, AppsFlyer and Adjust. The right one depends on your monthly install volume, how big the free tier is and whether you need deep linking in the same tool.
Kochava's free plan covers 10k attributed conversions a month, and its paid plans start at $500 a month. Teams usually start looking elsewhere when they outgrow the free tier or want a lower published price per install.
Linkrunner at a glance
- A mobile and web attribution platform (Web SDK in beta) covering attribution, deep linking and campaign analytics in one SDK.
- Free for the first 25k attributed installs, then Rs1.20 down to Rs0.80 per attributed install ($0.012 to $0.007).
- No annual lock-in. Fraud Control, SKAN and deferred deep links are on every plan.
- Integration is same day for most teams, and fully live within a week.
Disclosure: this post is written by the team that builds Linkrunner, which is why it appears first. Every other vendor's figures come from that vendor's own pricing page, read on 10 November 2026. Where a page did not say, this post says "not stated".
Why do teams look for Kochava alternatives?
A Kochava alternative is another mobile measurement partner (MMP) that attributes installs and in-app events to marketing sources, with different pricing, free-tier limits and bundled features. The usual triggers, from Kochava's own pricing page:
- Free-tier ceiling: Free App Analytics stops at 10k conversions a month, and paid media attribution on Free covers self-attributing networks only.
- Step up to paid: Foundation starts at $500 a month for 33k conversions, and the page states no overage price above that.
- Enterprise gating: the fraud console, custom fraud prevention and ad revenue measurement sit on Enterprise, from $2,000 a month.
- Reporting limits: Free keeps data for 30 days, Foundation for 180 days.
When Kochava is still the right call:
- You need CTV measurement alongside mobile, which its pricing page lists on every plan.
- You want media cost aggregation across many partners, which Foundation includes.
- You want audience segmentation and activation, listed under Enterprise.
If those are your reasons for buying, a leaner alternative may be a downgrade.
The 6 best Kochava alternatives, ranked
Ranking criterion: lowest published price for a small or mid-size app at 10k to 100k paid installs a month, then breadth of what is included. Details on each vendor follow the table.
| Rank | Alternative | Best for | Free entry | Published price | Deferred deep linking | SKAN / AdAttributionKit |
|---|---|---|---|---|---|---|
| 1 | Linkrunner | Startups, India-heavy apps | 25k installs, one-time | $0.012 to $0.007 per install | Every plan | SKAN reported today; ready for AdAttributionKit |
| 2 | Tenjin | Indie and game studios | 2k conversions a month | $200 (10k) to $700 (50k) a month, larger tier above | Listed | SKAN free; AdAttributionKit not stated |
| 3 | Airbridge | Lean teams on a few networks | 30-day trial | Core from $40 a month | Core and Growth | SKAN listed (Growth); Core unclear |
| 4 | Singular | Many paid networks in one view | 15k paid conversions | Growth $0.05 per conversion | Free plan (listed) | SKAN listed; AdAttributionKit not stated |
| 5 | AppsFlyer | Widest ecosystem | 12k conversions in year one | Growth $0.07 per conversion | Not stated on pricing page | SKAN in the free package; AdAttributionKit not stated |
| 6 | Adjust | Gaming and enterprise | Base plan: up to 1,500 conversions a month for the first year | Core and Enterprise are quote-led | Listed | SKAN solutions included for every client |
Last checked 10 Nov 2026. Adjust publishes tiers by annual conversions but no prices for paid plans, so ask for a written quote.
Kochava, for reference: 10k conversions free, Foundation from $500, deep links (SmartLinks) and SKAN or AdAttributionKit support on Free.
1. Linkrunner: lowest published per-install price
- Pricing: 25k free attributed installs, then postpaid at $0.012 per install up to 50k a month, $0.009 to 100k, $0.008 to 500k and $0.007 above. In rupees, Rs1.20 to 50k installs, then Rs1.00 to 100k. One rate applies to the whole month.
- Included on every plan: attribution, dynamic and deferred deep linking by default, SKAN reporting (ready for AdAttributionKit), Fraud Control with 8 rule templates, unlimited seats, exports, API and webhooks.
- Support: the engineers who build the product answer by email, call, WhatsApp and Slack, in Indian business hours.
- Customer-reported outcome: Matiks, a public customer, reports Meta CPI down 46% in three months. This is its own result and not a Kochava migration.
- What you give up versus Kochava: Linkrunner does not currently offer incrementality testing, media mix modelling or a data clean room, and ad spend import covers a named list of networks (Meta, Google, TikTok, Apple Search Ads and others), so check yours. CTV attribution is household IP view-through, not a TV-first suite. The Web SDK is in beta.
- Best for: apps that want published, low per-install pricing with deep linking and fraud included. See the Linkrunner vs Kochava comparison and pricing.
2. Tenjin: flat monthly tiers for games
- Pricing: free up to 2k conversions a month, then $0.04 per extra conversion on the free tier, or $200 for 10k, $400 for 25k and $700 for 50k, with a larger tier for 100k.
- Strengths: SKAN support is free for all customers, and the plan page lists deferred deep linking, fraud prevention and ad revenue analytics.
- Watch-outs: AdAttributionKit is not stated on the pricing page.
- Best for: studios that want a flat monthly bill. See Best Tenjin Alternatives.
3. Airbridge: lean teams on a few networks
- Pricing: 30-day trial, then Core from $40 a month with 500k data points, then $0.0001 per extra data point. Growth is custom.
- Strengths: deferred deep links, short links and QR codes are in Core, and no annual contract is needed.
- Watch-outs: Core allows two third-party integrations, and fraud detection appears under Growth.
- Best for: small apps running a handful of networks. See Best Airbridge Alternatives.
4. Singular: cost aggregation across many networks
- Pricing: Free covers 15k paid conversions (the page does not say for how long), Growth is $0.05 per conversion, and Enterprise is by quote. Singular also offers pricing by ad spend.
- Strengths: cost aggregation and fraud prevention are listed on Free.
- Watch-outs: automated data exports are an add-on with no stated price.
- Best for: teams that need one view across many paid networks. See Best Singular Alternatives.
5. AppsFlyer: widest ecosystem
- Pricing: Zero is free, Growth is $0.07 per conversion after a Welcome Package of 12k free conversions in year one, and Enterprise is by quote.
- Strengths: SKAN support in the Welcome Package, and the broadest partner ecosystem in the category.
- Watch-outs: its own page calls Zero "not suitable for apps with paid activities". Which plan includes deep linking and fraud protection is not stated on the page.
- Best for: larger teams that value ecosystem over price. For an India angle see AppsFlyer alternatives in India.
6. Adjust: enterprise and gaming
- Pricing: Adjust's pricing page lists three tiers by annual conversions (Base up to 18,000, Core up to 250,000, Enterprise over 2.5M). Base is free for small developers, with up to 1,500 conversions a month for the first year. Core and Enterprise say "contact us", so ask for a written quote at your volume.
- Strengths and watch-outs: check which of deep linking (TrueLink) and fraud prevention are add-ons on the quote.
- Best for: larger gaming and enterprise teams. See Best Adjust Alternatives.
How do you choose a Kochava alternative?
- Price at your volume. Monthly cost at list price, before any free allowance, at every volume. Free allowances: Singular 15k free, AppsFlyer 12k in year one, Kochava free tier 10k (self-attributing networks only), Tenjin 2k, Linkrunner first 25k installs free once. Linkrunner's first 25k installs are free once, so month one is cheaper than shown. Vendors count "conversions" slightly differently, so confirm the definition.
| Monthly paid installs | Linkrunner | Tenjin | Singular Growth | AppsFlyer Growth | Kochava |
|---|---|---|---|---|---|
| 10k | $120 (Rs12k) | $200 | $500 | $700 | $500 (Foundation) |
| 50k | $600 (Rs60k) | $700 | $2.5k | $3.5k | $500 covers 33k (Foundation); above that not stated |
| 100k | $900 (Rs1 lakh) | Larger tier, price not read | $5k | $7k | Not stated; Enterprise from $2k |
- Free-tier expiry. Linkrunner's 25k has no calendar expiry; AppsFlyer's runs for the first year; Singular's period is not stated.
- Included or add-on. Check deep linking, fraud and exports on the plan you would actually pay for.
- SKAN and AdAttributionKit. Ask each vendor to confirm both in writing.
- Parallel test. Run both SDKs for one to two weeks before cutover. For wider context, see Best Mobile Measurement Partners, What Does an MMP Actually Cost and Free MMP Plans Compared.
FAQ
What is the best alternative to Kochava? For a small or mid-size app on a budget, Linkrunner has the lowest published per-install price with deep linking and fraud included. Tenjin suits flat monthly pricing, and AppsFlyer suits teams that value ecosystem breadth.
How much does Kochava cost? Free App Analytics is $0 for 10k conversions a month. Foundation starts at $500 a month for 33k conversions and Enterprise at $2,000 a month.
Is there a free alternative to Kochava? Linkrunner (25k installs, one-time), Singular (15k paid conversions), Tenjin (2k a month), AppsFlyer (12k in year one) and Kochava (10k, self-attributing networks only) all have free entry points. Terms differ, so read the expiry.
Which Kochava alternative has deep linking included? Linkrunner includes deferred deep linking on every plan. Singular (Free), Airbridge Core and Tenjin also list it. Check AppsFlyer and Adjust per plan.
Which alternatives support SKAN and AdAttributionKit? Linkrunner reports SKAN postbacks today and is ready for AdAttributionKit. Tenjin and Singular list SKAN, and AppsFlyer includes SKAN in its free package. None of their pricing pages state AdAttributionKit, so ask.
How long does it take to switch from Kochava? Integration is same day for most teams, and fully live within a week. Export your Kochava history first and run both SDKs in parallel for a short window.
The short version
Stay on Kochava if CTV measurement, cost aggregation or audience activation drive your buying. If price per install and a bundled toolset matter more, shortlist Linkrunner and one other from the table, then run the volume maths above. Explore Linkrunner or request a demo, and use the five steps above as your checklist.