Short answer: the best Singular alternatives in 2026 are Linkrunner (published per-install pricing from $0.012 down to $0.007, with attribution and deep linking in one SDK), AppsFlyer (widest ecosystem), Adjust (enterprise and gaming), Kochava (published monthly tiers), Tenjin (games) and Airbridge (lean teams on four core networks). Stay on Singular if cost aggregation and creative reporting across many paid networks are the main reason you bought it.
Singular is a strong product. Its Free plan lists attribution, cost aggregation, fraud prevention, deferred deep linking, SKAN and creative reporting, which is more than most free tiers include. Teams rarely leave because it does not work.
They leave because of what the bill looks like as paid conversions grow, or because they need something Singular is not built around. We build Linkrunner, so it sits first below; every other figure comes from the vendor's own pricing page or help centre, read on 29 October 2026.
Why do teams look for Singular alternatives?
Most teams look for a Singular alternative because per-conversion pricing grows linearly with paid volume, not because attribution quality falls short. The common triggers:
- Cost at scale. Growth is $0.05 per conversion. At 50k paid conversions a month that is about $2.5k, and at 100k about $5k.
- An unclear free allowance. Free covers 15k paid conversions, but the page does not say whether that is per month, per year or one-time.
- Agency access. Singular's Agency Account is "currently available only for selected agencies".
- Ad revenue packaging. Singular attributes ad revenue from AppLovin MAX, ironSource LevelPlay and AdMob, but it needs the account team to enable it, and the pricing page is inconsistent on whether it is on Free.
- Deep linking as a focus. Links are included, but Singular leads on cost aggregation, not deep linking.
Where Singular is still the right answer: if you run many paid networks and want spend, attribution and creative ROI in one view, few alternatives match its cost aggregation. Singular also lets you pay by ad spend instead of conversions, which can suit some budgets.
The 6 best Singular alternatives, ranked
| Rank | Alternative | Best for | Free entry | Published price | Deferred deep linking | SKAN / AdAttributionKit |
|---|---|---|---|---|---|---|
| 1 | Linkrunner | Startups and India-heavy apps wanting attribution and deep linking in one SDK | 25k attributed installs, one-time, no expiry | $0.012 down to $0.007 per attributed install | Every plan, by default | SKAN on every plan; AAK supported |
| 2 | AppsFlyer | Enterprise teams needing the widest ecosystem | 12k conversions in the first 12 months | Growth: $0.07 per conversion | Growth and Enterprise | SKAN on all plans; AAK postback copies |
| 3 | Adjust | Gaming and enterprise teams | Base: 1.5k attributions a month for 12 months | Quote-only | All plans; TrueLink is a paid add-on | SKAN free; Adjust says it supports AAK |
| 4 | Kochava | Omnichannel teams wanting published tiers | 10k conversions a month (self-attributing networks only) | Foundation from $500 a month; Enterprise from $2k | Included on Free | SKAN and AAK listed on Free |
| 5 | Tenjin | Indie and game studios | 2k conversions a month | $200 a month (10k) to $1k (100k) | Listed | SKAN free; AAK not documented |
| 6 | Airbridge | Lean teams on Google, Meta, Apple Ads and TikTok | 30-day trial | Core from $40 a month (data points) | Core and Growth | SKAN on both plans; AAK not documented |
1. Linkrunner: lowest published per-install price
Linkrunner is an India-built MMP with attribution, deep linking and campaign analytics in one SDK, and every link deferred by default.
- Pricing: 25k one-time free attributed installs with every feature and no expiry. Then postpaid with no annual lock-in: $0.012 per attributed install up to 10k a month, $0.010 to 50k, $0.009 to 100k, $0.008 to 500k and $0.007 above. One rate applies to the whole month, so 100k installs cost about $900 against roughly $5k at Singular's Growth rate for 100k paid conversions.
- Included everywhere: fraud protection, SKAN, deferred deep links, unlimited seats, and raw exports, API and webhooks with no extra fees.
- Support: from the engineers who build it, over email, call, WhatsApp and Slack.
- What you give up versus Singular: if you rely on Singular's cost aggregation across many networks, check that Linkrunner's integrations cover your network list (Meta, Google, TikTok, Apple Search Ads, Snapchat and others). Linkrunner does not offer incrementality testing, media mix modelling or data clean rooms.
Best for: startups and India-heavy apps whose bill matters more than a 20-network spend view. Compare it on our Linkrunner vs Singular page.
2. AppsFlyer: the broadest ecosystem
- Pricing: Zero (free), Growth at $0.07 per conversion after 12k conversions in the first 12 months, and Enterprise on quote.
- Strengths: SKAN Conversion Studio on all plans, AAK postback copies, and a separate Creative Optimization product.
- Watch-outs: Zero is "not suitable for apps with paid activities" and has no deferred deep linking; real-time impression-level ad revenue is Enterprise only. On published rates, Growth costs more per conversion than Singular Growth.
Best for: enterprise teams that need every integration. See Linkrunner vs AppsFlyer.
3. Adjust: enterprise and gaming
- Pricing: Base is free for up to 1.5k attributions a month for up to 12 months; Core and Enterprise are quote-only.
- Strengths: SKAN free for every client, ad revenue connections to AppLovin MAX and Unity LevelPlay, and AppLovin ownership.
- Watch-outs: TrueLink, Smart Banners and the Fraud Prevention Suite are paid add-ons.
Best for: gaming and enterprise teams near the AppLovin stack. Our AppsFlyer vs Adjust vs Branch comparison goes deeper.
4. Kochava: published monthly tiers
- Pricing: Free App Analytics covers 10k attributed conversions and 500k app events a month with 30-day retention. Foundation starts at $500 a month for 33k conversions; Enterprise from $2k a month includes ad revenue measurement.
- Watch-outs: paid attribution on Free covers self-attributing networks only.
Best for: teams measuring app, web and CTV together who want a price ladder they can read.
5. Tenjin: flat pricing for games
- Pricing: 2k free conversions a month, then S at $200 (10k conversions), M at $400 (25k), L at $700 (50k) and XL at $1k (100k).
- Strengths: free SKAN and impression-level ad revenue from MAX, LevelPlay, AdMob and others.
- Watch-outs: AAK support, agency features and creative analytics are not documented.
Best for: ad-monetised games. At 50k conversions, L is $700 against about $2.5k on Singular Growth.
6. Airbridge: lean teams on four networks
- Pricing: no free plan, a 30-day trial, then Core from $40 a month with 500k data points included and $0.0001 per extra point. Growth is custom, based on MAU or installs.
- Strengths: deferred deep linking and ad revenue from MAX, AdMob and LevelPlay on both plans.
- Watch-outs: Core attributes Google, Meta, Apple Ads and TikTok only, and agency management is Growth only.
Best for: small teams on the big four networks. See Airbridge vs Linkrunner.
How to choose a Singular alternative
- Name the reason you are leaving. If it is price, compare per-install against per-conversion at your real volume; our MMP cost guide has worked examples.
- Decide whether you need cost aggregation. If spend from 10 or more networks in one view is essential, ask every shortlisted vendor to demo it on your own network list; this is where Singular is hardest to replace.
- Check the free tier's small print. Our free MMP plans comparison lists the caps and clocks.
- Confirm deep linking and SKAN on the plan you will pay for.
- Run both SDKs in parallel for one to two weeks before cutting over, and export Singular history first.
For a wider ranking across eight vendors, see the best mobile measurement partners in 2026.
Frequently asked questions
What is the best alternative to Singular?
It depends on why you are leaving. For lower published pricing with attribution and deep linking in one SDK, Linkrunner is the closest fit; for enterprise breadth, AppsFlyer or Adjust; for flat game-studio pricing, Tenjin.
How much does Singular cost?
Singular Free covers 15k paid conversions with no credit card, Growth is $0.05 per conversion, and Enterprise is custom. Singular also offers pricing based on ad spend.
Is there a cheaper alternative to Singular?
Yes. Linkrunner charges $0.012 down to $0.007 per attributed install after 25k free installs, and Tenjin's plans run from $200 a month for 10k conversions to $1k for 100k.
Which Singular alternative is best for cost aggregation?
Cost aggregation across many networks is Singular's core strength, and no alternative here leads on it in the same way. If it is essential, ask each vendor to demo spend ingestion on your exact network list before you switch.
Does Singular include deep linking?
Yes. Singular's Free plan lists deep linking and deferred deep linking, though deep linking is not the product's main focus.
Which Singular alternatives support SKAN?
All six alternatives here support SKAN. AppsFlyer, Adjust, Kochava and Linkrunner also support AdAttributionKit, while Tenjin and Airbridge do not document it.
If Singular's per-conversion bill is the reason you are looking, request a demo from Linkrunner and we will price your current volume side by side.
