Creative-level ROAS and attribution, with a lower cost curve
Singular is strong at marketing analytics and cost aggregation, with a published Growth rate of $0.05 per conversion. Linkrunner combines attribution, deep linking, and creative-level ROAS with published rates starting at $0.010 per install.
Monthly cost at 100K installs
Linkrunner about $900. Singular Growth about $5,000.
Priority support
Direct access to the engineers building the product
Transparent
Published pricing, no upfront annual payment
Attribution, deep links, and creative context in one place
Creative intelligence built in
Studio ties creative patterns to attribution, ROAS, and retention, so you know which ads to scale in the same platform that measures the installs.
Attribution and deep linking, unified
Deep linking is dynamic and deferred by default and is the attribution primitive, not a partner integration. One product covers click to install to revenue.
A lower published rate
Linkrunner rates run from $0.010 down to $0.007 per attributed install. Singular publishes $0.05 per conversion for Growth, so teams can compare both cost curves before speaking with sales.
India-first and open with your data
Rupee pricing, local support, and Jio Ads, plus unrestricted CSV, API, and webhook exports. Fraud protection is included at every tier.
Singular vs Linkrunner
Side by side, on the jobs growth teams trust measurement tools to do.
| Capability | Linkrunner | Singular |
|---|---|---|
| Core focus | Unified attribution, deep linking, and creative intelligence. | Marketing analytics and attribution, with strong cost and spend aggregation. |
| Pricing | Published per-install rates from $0.010 down to $0.007, postpaid. | $0.05 per conversion on Growth. Enterprise is customized. |
| Free tier | 25,000 attributed installs with all core features. | 15,000 paid conversions with no credit card required. |
| Deep linking | First-class and unified with attribution. | Deep and deferred deep linking included. |
| Creative-level ROAS | Yes, through Studio. | Yes, and it is a genuine Singular strength. |
| Spend and cost aggregation | Campaign intelligence with multi-account consolidation. | Broad ad-spend ingestion, a Singular strength. |
| Postback optimisation | Revenue-signal postbacks included. | Supported. |
| SKAN 4.0 | Full support with a guided wizard. | Supported. |
| Fraud protection | Included at every tier. | Core fraud prevention included on every plan. |
| Data exports | Unrestricted CSV, API, and webhook exports. | Device-level exports and reporting API included; real-time webhooks start on Growth. |
| SDK integration | Live in 2 to 4 hours. | Typically longer. |
| Support and region | Local India support and rupee pricing. | Global and enterprise-oriented. |
Singular is genuinely strong on cost aggregation and creative reporting. This comparison is directional and framed for teams weighing unified attribution plus deep linking at transparent pricing. Confirm Singular's current terms directly.
What would Singular cost at your scale?
Singular publishes $0.05 per conversion on Growth. Linkrunner is about $900 a month at 100,000 attributed installs on its published rate, while Singular Growth is about $5,000 at 100,000 conversions before negotiated terms.
Monthly attributed installs
0your bill / month with Linkrunner
- 0 to 50K$0.010
- 50K to 100K$0.009
- 100K to 500K$0.008
- 500K +$0.007
- Installs0
- × active rateFREE
- Per conversion$0.050
- Conversions0
When Linkrunner is the better fit
Singular earns its place for teams whose main need is aggregating spend across dozens of networks into one analytics layer. Linkrunner is the stronger fit when you want attribution, deep linking, and creative-level ROAS unified in one product, transparent pricing, and India-first support.
Results measured with Linkrunner
- Matiks cut Meta CPI by 46% while scaling installs.
- A top UGC campaign drove more than 61,000 installs.
- Jumbo Gaming has tracked more than $1M in revenue.
Frequently asked questions
The practical differences before you choose a measurement partner.
Know which creatives and installs are worth paying for
Attribution, deep linking, and creative ROAS in one platform. Start free to 25,000 installs.
Compare Singular with the rest of the Linkrunner solution set. See all solutions.


























