We’ve been doing some serious plumbing. Linkrunner’s analytics engine is now powered by ClickHouse, a columnar database built for real-time analytics at scale.

In practice, this means: faster loading dashboards, smoother date-range changes, more granular breakdowns (campaign × adset × creative), and room to keep adding richer data without slowing everything down.

You shouldn’t have to wait 20 seconds just to find out, “Which campaign drove yesterday’s paying users?”, so we’ve overhauled our infrastructure to make those answers feel near-instant.

Want more granularity? We went all the way down to the creative.

Linkrunner now breaks down performance at the ad-creative level across your campaigns. Compare thumbnails, copy variants, and formats with metrics like clicks, installs, signups, revenue, ROAS, and paying users, all in one view.

Quickly spot “silent killers” (high spend, low quality) and “hidden gems” (small spend, amazing ROAS) and reallocate budget with confidence. No more guessing which creative actually moved the needle; you’ll see it directly in the dashboard.

We’re rebuilding the Linkrunner dashboard from the ground up.

Think cleaner navigation, crisper charts, smarter defaults, and workflows tuned to how performance marketers actually think: from campaigns → cohorts → ROAS and retention, not just vanity metrics.

This month’s update is just a teaser, but you’ll start to notice sharper visuals, more intuitive filters, and early glimpses of our new “AI-first” experience.

Full reveal coming soon. But if you’d like early access and don’t mind a few rough edges, reply to this email and tell us.

Your revenue and engagement data just got a lot easier to stitch together.

Linkrunner now integrates with RevenueCat, Braze, and Google Analytics, so you can connect your subscription events, lifecycle campaigns, and web/app analytics directly into our attribution layer.

That means: see which campaigns drive trials vs. paid subscriptions, connect push/email journeys to actual revenue, and line up GA traffic with installs and in-app actions. Turn it on once, and we’ll keep everything in sync so your teams aren’t wrestling with exports and spreadsheets.

Easily track rolling retention, classic retention, and active users in one place with Linkrunner’s new retention view.

See how many users come back on specific days (classic), how many are still alive over time (rolling), and how your weekly/monthly active base is actually moving, all from the same dashboard. Slice by campaign, platform, or creative to spot which sources bring users who stick, not just install.

Use it to compare cohorts, catch early churn patterns, and double down on channels that drive long-term value.

Running iOS campaigns just got a whole lot simpler.

With Apple's privacy-centric SKAdNetwork 4.0, configuring conversion values and events can get confusing. Linkrunner now takes care of that for you, our SKAN Config Setup helps you define, manage, and optimize your iOS events for Google and Meta in a few clicks.

Navigate to Settings ➔ SKAN Config, choose your key optimisation events (installs, signups, purchases, etc.), and let Linkrunner automatically handle the complex SKAN mapping and event prioritisation.

Whether you're running app install or performance campaigns, this will ensure you capture the maximum attribution data possible while staying compliant with Apple's guidelines.

We're thrilled to announce our brand-new TikTok Ads Integration!

You can track and attribute your TikTok ad campaigns with the same accuracy and depth you already enjoy for Meta and Google Ads. Through Linkrunner, you can now run TikTok Ads for your app with in-app event optimisation, deferred deep linking, and user-level tracking (even for iOS!).

If TikTok is a key part of your acquisition mix, this is a game-changer, no more fragmented reports or attribution gaps. You'll now see your TikTok data right inside your unified Linkrunner dashboard.

We’ve introduced Uninstall Tracking, one of the most requested features from our community.

Now, you can go beyond installs and start measuring uninstalls too. This means you can analyse retention, campaign quality, and churn patterns across different ad sources.

By knowing which campaigns bring users who uninstall quickly, you can identify low-quality traffic and redirect your budget toward high-retention sources. It’s a powerful way to truly understand user stickiness and long-term ROI, all in one place.

You can now track your app's daily and cumulative install usage directly inside the dashboard in real time. The new "Usage" section (under Settings) provides a visual timeline of how your tracked installs are growing over days, weeks, and months.

Always have a clear view of your current and historical usage at a glance. It's designed to be both beautiful and functional, so you can focus on insights, not spreadsheets.

We've now made it effortless to connect and unify them all.

You can now link multiple ad accounts to a single app within Linkrunner and view all campaign data in one consolidated dashboard. This update eliminates duplicate reports, reduces manual tracking, and gives you a single source of truth for all your marketing spend.

Go to Settings ➔ Meta/Google Integration ➔ Ad Accounts to get started.