Linkrunner vs Kochava

Q: Is Linkrunner a good Kochava alternative?

Linkrunner is worth evaluating for mobile growth teams that need install attribution, SKAN 4 and AdAttributionKit, deep links, cohorts, Fraud Control and data access. Compare those workflows with your Kochava plan and test the integrations your campaigns depend on.

Q: How does Linkrunner pricing compare to Kochava?

Linkrunner is free for the first 25,000 attributed installs, then charges $0.012 down to $0.007 per attributed install, one rate for the month set by volume, billed monthly with no annual lock-in. Kochava publishes Free App Analytics at $0 with 10K conversions a month, Foundation from $500 a month with 33K conversions, and Enterprise from $2,000 a month with 200K MAU. Kochava doesn't publish a rate beyond those allowances.

Q: Does the free plan attribute paid campaigns?

Kochava Free App Analytics attributes paid media from self-attributing networks, and Foundation adds all integrated partners. Linkrunner's free 25,000 installs include every network it connects to, including Google, Meta, Apple Ads, TikTok, Snapchat, Reddit, LinkedIn and ChatGPT Ads, plus postback templates for affiliates.

Q: Are Linkrunner deep links like Kochava SmartLinks?

They do the same job. Linkrunner links are deferred deep links with universal links and app links (Linkrunner hosts the AASA and assetlinks files), branded subdomains, redirection rules and a QR code for every link, on every plan.

Q: Where is Kochava broader today?

Kochava lists ad revenue measurement, predictive churn, measurement across connected devices and marketing mix modeling. Impression-level ad revenue is coming soon to Linkrunner, and its CTV attribution covers impressions sent server-to-server by partners, matched to app installs. Check those against your measurement plan before you switch.

Q: Is Linkrunner SOC 2 and ISO 27001 certified?

Yes. Linkrunner holds an AICPA SOC 2 Type 2 report and ISO 27001:2022 certification, follows GDPR, and aligns data handling with India's DPDP Act. Data is encrypted in transit and at rest, and Linkrunner does not use fingerprinting. The full list is at linkrunner.io/trust, and reports are available on request at trust.linkrunner.io.

Compare the measurement your growth team depends on

Evaluate Linkrunner and Kochava on attribution, deep links, campaign analytics and data access. Check the plan coverage, setup requirements and billing units against your media plan.

Book Demo Start free, 25,000 installs

Linkrunner free allowance

First 25,000 attributed installs, with every feature included.

Priority support

Direct access to the engineers building the product

Transparent

Published pricing, no upfront annual payment

Usage and billingOctober 2026

Attributed installs64,820

Rate this month$0.009

Estimated bill$583.38

$0.012

10KUp to 10K

$0.010

50KUp to 50K

$0.009

100KUp to 100K

$0.008

500KUp to 500K

$0.007

500K+Above 500K

64,820 of 100,000 in this bandRe-engagements free

Included on your plan

Every integrated network
Custom events and revenue
Fraud Control
CSV exports, webhooks and APIs
Audience segments
SKAN 4 and AdAttributionKit

Billed monthly. No annual lock-in.

Join 400+ growth teams using Linkrunner.

What you get

Start with the workflows your team needs to verify

Connected networks on every plan

Google, Meta, Apple Ads, TikTok, Snapchat, Reddit, LinkedIn and ChatGPT Ads, plus affiliates through postback templates, on the free plan too.

Raw data and fraud rules included

CSV exports, webhooks, Reporting and Data APIs, and Fraud Control rules that tag or withhold postbacks come with every plan.

A bill that follows installs

One published rate per attributed install, set by the month's volume and billed after the fact. Re-engagements are free.

Support from the people who build it

Email on Free, with email, WhatsApp and Slack on Growth and priority on Enterprise. Support comes from the people who build Linkrunner.

Every integrated network on the free plan

The first 25,000 attributed installs cover paid campaigns on every network Linkrunner connects to, not only self-attributing ones.

Google, Meta and Apple Ads as self-attributing networks
TikTok, Snapchat, Reddit, LinkedIn and ChatGPT Ads through links
Affiliates through postback templates

Attribution by networkLast 30 days

NetworkInstallspurchaseRevenue D7

Meta14,8201,262$41,280
Google Ads11,406948$30,115
Apple Ads3,912401$14,930
TikTok2,684188$5,410
Snapchat1,24874$1,960
Reddit83661$1,830

Universal links and app links on every plan

Point a subdomain you own at Linkrunner with one CNAME record. Linkrunner hosts the AASA and assetlinks files, and every link defers through the store to the right screen.

links.yourapp.comBranded domain

CNAME recordverified
apple-app-site-associationhosted by Linkrunner
assetlinks.jsonhosted by Linkrunner

links.yourapp.com/summer-sale

App installedOpens /offers/summer-saleNot installedStore, then first open lands on /offers/summer-saleIn-app browserIntermediary page opens the app

Audiences from your cohorts

Build segments from install cohorts and in-app behaviour, then export them as CSV for your ad platforms. Automatic sync to Meta and Google is coming soon.

Lapsed September buyersSegment

WhereInstalledbetween1 Sep and 30 Sep
andNetworkisMeta
andpurchaseat least1 time
andLast activemore than7 days ago

4,318users

Sync to Meta, coming soonExport CSV

Compare

Kochava vs Linkrunner

Compare the capabilities and plan limits relevant to your app. Kochava plan details were checked against its official plans page on 22 October 2026.

Book Demo Start measuring for free

Capability	Linkrunner	Kochava
Pricing model	Per attributed install, $0.012 down to $0.007, one rate per month set by volume. Billed monthly, no annual lock-in.	Foundation from $500 a month with 33K conversions. Enterprise from $2,000 a month with 200K MAU, billed on conversions or MAU.
Free plan	The first 25,000 attributed installs, no card, every feature.	Free App Analytics, $0 with 10K conversions a month.
Paid media attribution	Google, Meta, Apple Ads, TikTok, Snapchat, Reddit, LinkedIn, ChatGPT Ads and ShareChat on every plan, plus postback templates for other partners.	Free: self-attributing networks only. Foundation and Enterprise: all integrated partners.
In-app events	Custom events and revenue through the SDK or server API, every plan.	Free: standard events. Foundation: custom events.
iOS measurement	SKAN 4 dashboard and conversion value mapping, plus AdAttributionKit on iOS 17.4 and later.	SKAN and AdAttributionKit support on every plan.
Deep linking	Deferred deep links, universal links and app links, branded subdomains and a QR code for every link, every plan.	SmartLinks with QR codes on Free. Universal links and app links from Foundation.
Fraud	Fraud Control on every plan: templates, plain-English rules, impact preview, tag or withhold postbacks.	AI-powered ad fraud prevention on every plan. Fraud console and custom rules on Enterprise.
Raw data	CSV exports, webhooks, Reporting and Data APIs on every plan.	Row-level reporting from Foundation. Raw data query and custom ETL on Enterprise.
Audiences	Segments from cohorts, exported as CSV. Automatic sync to Meta and Google coming soon.	Audience export from Foundation. Dynamic segmentation and activation on Enterprise.
CTV	Connected-TV impressions sent server-to-server by partners, matched to app installs.	Mobile and CTV measurement on every plan.
Ad revenue	Coming soon	Ad revenue measurement on Enterprise.
Support	Email on Free; email, WhatsApp and Slack on Growth; priority on all three for Enterprise.	Support tickets with a 24-hour response on Free and Foundation. Dedicated team with a 4-hour response on Enterprise.

Kochava plan details checked on 22 October 2026. Confirm the current price, billing unit and feature scope with Kochava before deciding.

Cost calculator

What each costs at your install volume

Linkrunner bills one published rate per attributed install. Kochava publishes plan starting prices with included conversions, but no rate beyond them, so there is no per-install figure to plot.

Monthly attributed installs

your bill / month with Linkrunner

Linkrunner

Monthly. USD

0 to 10K$0.012
10K to 50K$0.010
50K to 100K$0.009
100K to 500K$0.008
500K +$0.007

Installs0
× active rateFREE

Total$0

Kochava

Plan pricing

Foundation starts at $500 a month with 33K conversions. Enterprise starts at $2,000 a month with 200K MAU. No rate beyond those allowances is published.

TotalFrom $500/mo

Hear from our customers

Trusted by teams that care about more than attribution.

“The level of customisation that Linkrunner was able to offer was unmatched by any of the other competitors we looked at. Their team took the time to understand our exact requirements and delivered a solution that felt tailored to our needs, rather than forcing us into a fixed framework. That flexibility made a significant difference for us and was one of the key reasons Linkrunner stood out.”