Spend more time and money on running ads, not measuring them.
Unified attribution, deep linking, campaign intelligence, and AI insights in one
platform, at 7-times cheaper price per conversion a. All features at every tier.
Where Appsflyer gets problematic
Your measurement tool shouldn't eat your marketing budget
AppsFlyer charges $0.07 per conversion. At 100,000 monthly installs, that's $7,000/month on measurement alone, before add-ons. Linkrunner costs $800 for the same volume (and gets cheaper as you scale). The $6,200+ you save monthly goes straight into actual user acquisition.
Features blocked during trial
AppsFlyer gives 30-day trials of AI dashboards and advanced analytics on Growth. When trials expire, you upgrade or lose access. Linkrunner includes everything at every tier: Link AI, campaign intelligence, fraud detection, creative-level ROAS, cohort analytics, and unlimited data
exports.
Tier controlled pricing
With AppsFlyer, support responsiveness depends on your tier and contract size. Linkrunner provides dedicated, priority support to every paying customer. Direct access to the team that built the product. No waiting days for a response on a
critical attribution issue.
Here's how we compare head to head
Appsflyer
All features
Limited features
Included
Included
Open
Limited
All tiers
Varies
Included
Add-on
The real cost difference
AppsFlyer charges $0.07 per conversion. Linkrunner starts at $0.01 per install, and the rate drops as you scale. Here's what that means at your volume.
50,000
Monthly installs
Appsflyer
$3,500/mo
Linkrunner
$500/mo
savings per month:
$3,000
100,000
Monthly installs
Appsflyer
$7,000/mo
Linkrunner
$800/mo
♥
savings per month:
$6,200
300,000
Monthly installs
Appsflyer
$21,000/mo
Linkrunner
$2,400/mo
♥
savings per month:
$18,600
♥
Linkrunner pricing improves at larger scale with tiered volume discounts.
Why switch from Appsflyer to Linkrunner?
Pull all Meta campaigns, ad sets, and creatives into one dashboard. Full funnel from click to revenue at creative level. Connect unlimited Meta and Google ad accounts in 30 seconds. No BI tool required.
Automated postbacks send revenue and conversion signals to Meta, Google, and TikTok. Algorithms train toward revenue-generating users. Teams typically see 20-40% CAC reduction when optimising toward revenue events.
Use Linkrunner's APIs to programmatically generate, manage, and deploy campaign links at scale. Launch thousands of deep links across channels, influencers, or creatives without manual link creation. Built for teams that move fast.
Linkrunner's pricing improves as your volume grows. No surprise rate hikes. No annual lock-in pressure. Volume discounts kick in automatically, so your measurement cost per install decreases as you scale, not the other way around.
What our customers say
We promise you're gonna love it too.
Frequently asked questions
Everything you need to know about the product and billing.
Is Linkrunner as accurate as AppsFlyer?
Linkrunner uses deterministic-first attribution with no fingerprinting dependency and full SKAN 4.0 support. For growth-stage apps processing up to 5 lakh installs/month, attribution quality is comparable at a fraction of the cost.
Can Linkrunner handle our scale?
Linkrunner's infrastructure is built for high-volume event processing. The platform serves apps with 15,000-300,000 DAU and 20,000-400,000 monthly installs. For larger volumes, custom infrastructure is available.t
What about AppsFlyer's 10,000+ integrations?
Linkrunner integrates with the ad networks and analytics platforms that cover 95%+ of Indian growth team needs: Meta, Google, TikTok, Apple Search Ads, Snapchat, LinkedIn, Reddit, Jio Ads, plus MoEngage, CleverTap, Mixpanel, Amplitude, WebEngage, PostHog, GA4, and Braze. For any new integrations, we're happy to build them on priority.
How does the free tier compare?
AppsFlyer's Zero plan: 12,000 lifetime (not monthly) non-organic installs with limited features. Linkrunner's free tier: 25,000 one-time attributed installs with all features included.
Will I lose data during migration?
No. Parallel running is supported throughout the 4-6 week migration. Full historical data export from AppsFlyer before cutover. Zero attribution gaps.
Is my data safe with Linkrunner?
We're GDPR, SOC2 Type 2 and ISO compliant. We also implement PII hashing by default, fully ATT-compliant, SKAN 4.0 support, designed with India's DPDPA requirements in mind. Data is processed on AWS/GCP infrastructure.
Stop overpaying for attribution.
Start today!
25,000 free installs to start. All features included.
No credit card required!
