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Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
All posts
Probabilistic Attribution: When It Still Wins
8 min read
Click Injection: How to Detect and Block It
8 min read
What Android 14 Changed for Deferred Deep Links
8 min read
SKAN Postback Benchmark: Two per Install, Not Three
8 min read
India App Install Volume Benchmark 2026
7 min read
App Clips and Instant Apps: Pre-Install Playbook
8 min read
Branch Webhooks: What They Cost and the Free Alternative
6 min read
How to Send Mobile Attribution Events to Webhooks
5 min read
Webhooks vs Postbacks vs Server-to-Server: Which to Use for App Events
5 min read
Firebase Dynamic Links Replacement: Migration Guide
9 min read
How Bad Attribution Data Wastes Your Marketing Budget
7 min read
Mobile Attribution Pricing 2026: Real Costs Compared
5 min read
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