Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Playbooks

The First 90 Days of Paid App Growth After a Funding Round

App Growth for Astrology and Religious Apps: Attribution, Subscriptions and Festival Campaigns

Mobile App Campaign Launch Checklist: 48 Checks Before You Spend

Why Smart Bidding Optimises the Wrong Users

The Travel App MMP Playbook: Handling 90-Day Consideration Windows Without Bleeding Budget

Troubleshooting Meta SDK Event Attribution for Mobile Apps

Ad Attribution Advice: Navigating the Complexities of Campaign Measurement

Mobile Ad Fraud: Identifying and Preventing Click Flooding

Click Flooding and Fraud Prevention: Protecting Your UA Budget

Tracking macOS App Store Installs: Unveiling the Blind Spot

Tracking Leads Who Convert Later: A Guide to Delayed Attribution

How to Cut Your Daily Attribution Review from 2 Hours to 20 Minutes
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