Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Playbooks

India CPI Benchmarks by App Category
7 min read

The Diwali App Marketing Playbook
7 min read

Your 90-Day Diwali Growth Calendar
7 min read

What Festive UA Actually Costs in India
8 min read

The First 90 Days of Paid App Growth After a Funding Round
10 min read

App Growth for Astrology and Religious Apps: Attribution, Subscriptions and Festival Campaigns
11 min read

Mobile App Campaign Launch Checklist: 48 Checks Before You Spend
11 min read

Why Smart Bidding Optimises the Wrong Users
6 min read

Top 10 EdTech App Metrics That Predict Course Completion (2026)
13 min read

Metrics That Matter: Mobile Gaming Edition
11 min read
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