Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Playbooks
How Performance Marketing Agencies Use MMP Data to Drive Client Growth in 2025
8 min read
Metrics that Matter: Fintech Edition
13 min read
Metrics that Matter: eCommerce edition
11 min read
Metrics that Matter: OTT/Media & Streaming Edition
20 min read
Metrics that Matter: Travel & Hospitality Edition
23 min read
Dating App Metrics: Match and Conversation Rates
10 min read
Metrics that Matter: D2C Brands Edition
17 min read
Metrics that Matter: Marketplace Apps Edition
17 min read
The Weekly Attribution Audit: 20-Minute Checklist to Catch Issues Before Budget Compounds
14 min read
The Complete MMP Migration Playbook: Switching Platforms Without Losing Historical Data
14 min read
The Monday Morning Performance Marketing Routine: Weekly Audit Checklist for UA Teams
14 min read
How to Build Weekly Performance Marketing Dashboards That Drive Actual Decisions
11 min read
Start measuring the installs your team cares about
Bring attribution, deep links, SKAN, cohorts, and campaign intelligence into one workflow your growth team can trust.