# Deep Links Canonical URL: https://linkrunner.io/deeplinks Markdown twin: https://linkrunner.io/deeplinks.md AEO spec: 1.0 Deferred deep links, branded domains, QR codes, routing rules, and attribution-aware mobile journeys. # Deep links that just work Route every click to the right screen, even after install. Branded domains, smart fallbacks, QR codes, and attribution are built in. [Create your first link](https://dashboard.linkrunner.io/sign-in) [Book Demo](/contact?intent=demo&source=%2Fdeeplinks&cta=hero-book-demo) Join 250+ growth teams using Linkrunner. Linkrunner's customers include Playo, Matiks, BukuWarung, Lingopanda, Grapevine, Fold Money, Stratzy, ABCoffee, Alle, The Elefant, Pocketful, Karobar App, August AI, CraftMyPlate, and 40+ other app companies across gaming, fintech, D2C, EdTech, and mobility. Right screen routing ## Every link knows where to send the user Every link detects device, platform, install state, and login status, then sends the user to the destination that makes sense. Every Linkrunner deep link inspects the click context first: it routes by operating system (iOS vs Android), checks whether the app is installed and the user is logged in, then sends the user to the correct in-app screen, the right app store, a deferred deep link, or a login fallback. How It Works ## Where growth teams use deep links From paid ads to QR codes, one link carries context from the first click to the first in-app session. ### Paid Ad Campaigns Run ads on channels that direct users to the right screen in your app. ### Web-to-App Conversion Display smart banners on your site to direct visitors to the app, converting browsers into users. ### Deferred Deep Linking Users without the app go to the store, install, and reach the intended screen. ### Email & SMS Campaigns Embed deep links in emails so users tap once and land in the app on the right page. ### Referral & Invite Programs Provide users a unique referral link to track invitations and rewards. ### QR Codes: Offline to Online Use QR codes on packaging or signage to direct users to specific in-app experiences. ### Re-engagement & Retargeting Bring lapsed users back with deep links in push notifications or retargeting ads that remember where they left off. Process ## Add deep links to your stack in minutes Step 01 <5 mins ### SDK Setup Install the Linkrunner SDK for your platform. Available for iOS, Android, React Native, Flutter, Expo, and Capacitor. Step 02 <5 mins ### Link your domain Connect your own branded domain so every deep link matches your brand identity. Step 03 <5 mins ### Create your first link Create deep links via the dashboard or API. Every link acts as a deferred deep link, shortlink, and OneLink by default. [Read the docs](https://docs.linkrunner.io) Pricing ## Simple, straightforward pricing Annually 20% off $24 per month billed annually [Get Started](https://dashboard.linkrunner.io/sign-in) Create links via the Linkrunner dashboard or with our APIs in minutes Routes correctly across Android and iOS Smart routing by device, platform & geography Safe fallbacks: users always land somewhere useful Use your own white-labelled domain on every link End-to-end analytics in one dashboard Every link, by default, acts as a Deferred deep link Shortlink OneLink Create unlimited trackable links ## Frequently asked questions How links route, survive install, and keep attribution context. What is deep linking and why does my app need it? What is deferred deep linking? How is Linkrunner different from Branch, AppsFlyer, or Adjust? How long does integration take? Do Linkrunner deep links work across both iOS and Android? Can I use my own domain for deep links? What happens if a user clicks a deep link but doesn't have the app and doesn't install it? ## Create the link your next campaign needs Use one branded link for ads, email, SMS, QR codes, referrals, and every install path in between. [Create your first link](https://dashboard.linkrunner.io/sign-in) [See links in action](/contact?intent=demo&source=sitewide-cta&cta=book-demo) Compare deep links with every Linkrunner solution for attribution, paid ads, SKAN, and benchmarks. [See all solutions](/solutions). ## FAQ answers ### What is deep linking and why does my app need it? Deep linking routes users directly to a specific screen inside your mobile app, not just the homepage. Without it, users who click your ads, emails, or shared links land on generic screens and drop off. With deep linking, every click leads to the right content, which directly improves conversion rates, onboarding, and retention. ### What is deferred deep linking? Deferred deep linking handles users who don't have your app installed yet. When they click a link, they're routed to the app store first, and after they install and open the app, they're taken to the exact screen they were originally meant to see. The context of the original click survives the entire install process. ### How is Linkrunner different from Branch, AppsFlyer, or Adjust? Most deep linking solutions are bundled inside expensive MMPs and come with complex pricing tiers, per-link fees, or attribution upsells. Linkrunner offers deep linking as standalone infrastructure: unlimited links at $30/month, with deferred deep linking, white-labelled domains, and shortlinks included by default. No hidden costs, no feature gating. ### How long does integration take? Most teams are live within a day. You integrate the Linkrunner SDK (available for both Android and iOS), configure your link settings in the dashboard, and start creating deep links immediately via the dashboard UI or our API. No complex routing logic to write on your end. ### Do Linkrunner deep links work across both iOS and Android? Yes. Every link you create automatically detects the user's device and platform, then routes them accordingly, whether that's opening the app directly, redirecting to the App Store or Play Store, or falling back to a web URL. One link works everywhere. ### Can I use my own domain for deep links? Yes. Every Linkrunner deep link can be white-labelled with your own custom domain (e.g., links.yourapp.com). This keeps your brand consistent across ads, emails, SMS, and QR codes, and improves click-through rates compared to generic third-party domains. ### What happens if a user clicks a deep link but doesn't have the app and doesn't install it? Linkrunner supports configurable fallbacks. You can route these users to your mobile website, a specific landing page, or any URL of your choice. No user ever hits a dead end.